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Machiavelli - "Libri, arte e cultura"
"The written word is a window to the soul of a culture." - Niccolò Machiavelli
Machiavelli is a Venetian bookstore that specializes in the sale of classic and contemporary pieces of Italian literature. The store is dedicated to promoting the rich cultural heritage of Italy through the written word. In addition to books, the bookstore also sells works of art. These art pieces are carefully selected to complement the literature on offer and to add value to the overall aesthetic of the bookstore.
The store is designed to be a place where customers can not only purchase books and art but also where they can immerse themselves in the culture and history of Italy. The bookstore also aims to seamlessly integrate physical and digital architectures, making it easy for customers to browse and purchase both physical books and digital copies.
Intending to promote Italian literature and culture, Machiavelli is a destination for those interested in the best of Italian art and literature. Whether you're looking for a classic novel, a contemporary work of literature, or a unique piece of art, Machiavelli offers a selection that is unmatched in terms of quality and cultural significance. The task for this project was to create a logo, name, and identity to reflect the story of the brand and inspire the world with its rich literary and artistic heritage.
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